In network marketing there are those who consider their business to be purely sales, while some would be appalled to even call it sales.
Why is there such a difference?
What would be a good marriage between the two different mindsets?
I call it the magical salesperson.
Is it because they can magically pull out a rabbit or sale from their hat?
No, I call it magical because they understand the power they possess by providing exactly what the prospect wants.
If they can’t, the process ends right there.
There is a saying, “Nothing happens until somebody sells something.”
Did you know more people would consider themselves to NOT be salespeople by selling us on why they are not.
But, isn’t what they are doing is selling us?
Then what’s the difference?
I’ll tell you the difference. It’s the old myth where salespeople are unethical people who do business conniving their prospects into buying from them.
Being a true salesperson (or what I call a magical salesperson) has everything to do with providing what their prospects want.
Satisfy those wants and they are bound to get a sale.
What is even more ironic is there’s nothing magical about it at all.
Think of this way…
You have a prospect who approaches you about your product.
You provide them some information and determine what they truly want.
You show them how they can have that, and they’re interested enough that they want to buy from you.
Do you think this process involved you as being a salesperson?
Yes, it most definitely did.
There was nothing unethical about that or pushy in nature.
You were genuinely interested in providing what your prospect wanted so you can make a sale, pay your bills and live your happy life.
Being a salesperson is the HIGHEST paying profession and utilizing that mindset with your network marketing opportunity has infinite opportunities of creating wealth.
Can you imagine what that would do for your home business?
If you are scared by the thought of being salesperson, because that’s exactly what you need to be to have a thriving network marketing biz, then don’t think of it that way.
Think of it as you providing service to your prospect, customer or client.
What’s your take on being a salesperson in your primary network marketing opportunity?
Love to hear what you think… Talk to you soon.
Jerome Ratliff
Hey Jerome,
Great topic! I like to say that it’s not so much selling once you find out what the prospect want or needs are.
The key is finding out what is needed and see what you have is a solution for them. So…basically, you are just sharing what you have to offer. You see this takes the pressure of individuals who don’t like to sell.
Chat with you later…
Josh
Absolutely Josh…
And that’s all sales is about, sharing what you have to offer (being their solution) based on what they want.
Jerome Ratliff
Hi Jerome,
You’ve made some great points here and I absolutely agree with you.
Oddly enough, I’m a pretty laid-back guy and I’ve never considered myself to be pushy — but I’ve always loved selling people stuff!
Why?
Because I’ve always looked at it as a mutually beneficial transaction — I sell someone something they’ve been looking for by being helpful and “educating” them on what it is they’re buying.
In return, I get a commission — “win-win” in my book!
Derek,
Make the process mutually beneficial w/o being pushy, it can be fun in an non-evasive way.
Jerome Ratliff
Hey Jerome,
That is a good take on it, I guess many people are truly scared to connect their name with the term “Sales person”. But as you quite rightly point out, if we remain ethical then there is no issue.
Great post my friend.
Wayne Vassell, signing out…
You’re right Wayne. That’s what it comes down to.
Jerome Ratliff
Hey Jerome
We help people to make the right decision for them.
They want something which we have access to. They come to us to find out more. A conversation starts. A relationship builds and a transaction is either made or not, depending on what the joint decision is.
People get this confused because they put the money before the person.
The way with the most value to both parties is by putting people first. The money will follow!
Dwayne
Right on Dwayne…
We are the solution!
Jerome Ratliff
“Think of it as you providing service to your prospect, customer or client.”
I for one MUST think of it in that term.
I want my prospect or customer to be happy, so it’s my job to find out what they are looking for That way, they feel in control and not like they are being sold to, because people really don’t like to be sold something.
Great Post!
Twila
Hi Twila,
It’s about making the process as comfortable as possible and creating win-win scenarios.
You have a great approach to the process – I agree with you 100%.
Thanks for stopping by Twila,
Jerome Ratliff
I love that quote about a sale being made in every interaction. You either sell them or they sell you on why they can’t do something. There is always a sale being made whether people know it or not. Great point about not thinking of it as sales, but more as a facilitator for the customers wants.
Good stuff,
Eric McMillan
Hey there Eric,
I discovered that in a book I read some time ago, and I laughed because I never thought of it that way. Glad you got a kick out of it.
Jerome Ratliff
Great post, Jerome!
I feel people come to us because they have a problem and we have the solution for their problem.
We just have to figure out which one is the right solution for THEM. If we let THEM talk and really LISTEN to what they have to say, then THEY will tell us what it is they need.
All we have to do then is give it to them.
Hi Ilka,
That’s right, a big misunderstanding… “LISTEN to what they have to say” it really is important.
Good to hear from you.
Catch you later,
Jerome Ratliff
Hi Jerome,
This is a great topic, as many people are very passionate about their view on it. Both sides.
It’s interesting to me that people care so much what they call it, when it’s really the same thing. You just either do it well, or do it badly.
Thanks for a good read!
Susanna
Hi Susanna,
Great to hear from you.
Yeah, it really is the same thing and just comes down to what they are comfortable with calling it.
I’m glad you enjoyed the post.
Jerome Ratliff
Hey Jerome,
I like this one. Knowing what your prospect wants is crucial. When I sit down with clients for my SEO or Copywriting businesses the first thing I ask for is goals.
I don’t work with problems, I work with goals.
Too many people get carried away with telling what they want to tell instead of what their clients, customers or prospects want to know.
Hi there Chris,
Goals really are important. Some people don’t even have them though.
The successful people live by them.
So if that’s any indication, then it should tell everyone they do need to have their goals set.
It CAN make a difference.
Jerome Ratliff