So, you’ve generated some prospects to your website, what is it that you should do now?
As you already know, your whole objective is to retain these prospects and that is by providing meaningful quality content they can use. In addition, you want to see if your prospects qualify for your time and your network marketing business. If they do, you allow them to join your business and the whole mentoring process begins where you turn your MLM prospects into business builders.
However, at times you may not find that certain somebody. In these cases, why not monetize on these prospects by offering something of benefit they can really use. (THIS IS KEY) This is one of the biggest mistakes why so many network marketers who generate leads for their network marketing company end up spending more money in lead costs rather than monetizing on these MLM prospects by providing something they can use for their business.
Before we get into the 10 ways to monetize your MLM prospects, could you think of 10 unique ways you can monetize your prospect that you aren’t today? Remember, it has to help them. Otherwise, you’re not going to attract any more people to you. You don’t want to be remembered as being the selfish marketer. Do you?
Now if you can’t think of any ways and you’re experiencing a brain block, then you can easily begin implementing these 10 ways so you can monetize your prospects who join you in your business or not, today…
- Sell ‘em an ebook
- Offer a mentoring program
- Recommend network marketing programs
- Host a limited online/offline seminar
- Offer paid newsletter subscriptions
- Offer highly recommended books and courses
- Promote your blog
- Sell an exclusive online membership where paid members can get more to build their business
- Advertise your products across multiple sites
- Host an event
These ways will not only help you cover your lead costs, but it will also build your business as a whole. You won’t be just any network marketing company, you’ll be a business. Being a business is what WILL separate you from everyone else who is doing the same thing. Remember, this is your business and you want to build it for the future. So why not do it by giving yourself an advantage. That advantage will attract others to you, which will in turn generate business for you and at the same time, help them.
Don’t be afraid to get creative with how you can monetize your MLM prospects. My advice is to make sure it’s something of value and that it’s ethical.
Jerome Ratliff
