Network Marketing Without Advertising

New to network marketing or just simply tired of getting nowhere with your advertising, the one thing I had to ask myself was…

What is my purpose of advertising and the plan that will fulfill that purpose?

For you – Have you ever thought what your plan would be to advertising your business?

Advertising your business can be one of the most difficult tasks for keeping your business up and running. It’s an area of your business that will provide you with more leads.

It’s definitely a component you’ll need to learn about.

The thing is, with the proper education and testing, it is possible to see your business flourish.

What I had to do to get really up to speed about advertising is I read anything and everything about advertising and marketing.

By you also educating yourself in the subject of advertising, you increase your knowledge and also your awareness of your prospects.

Each of your prospects will be different. Some of your advertising efforts would be to pull in product consumers while your other methods would be to interest those in a home business.

So learning about your prospect’s likes and dislikes will greatly impact your advertising efforts.

So for both types of advertising methods, product consumers and business partners, cater each of the advertising campaigns around their needs.

This way you subject yourself to attracting customers to you. That’s the object of this game.

Let’s say you are in the health and wellness industry and determine that you need to increase the number of new customers.

You perform your research and analysis to determine who buys health related products, how much they spend, what do they buy, and how often.

From your analysis you determine the age group buying the products are between 35-55 yrs old. You also determine that vitamin c is the most common purchased supplement at an average cost of $15/bottle for one months supply and bought every month.

With this information you can begin to develop your advertising plan.

Your plan may consist of something like this:

1. Place online or in print classified ads in the health or fitness section. (These two sections will accommodate the age group determined in your research and analysis.)
2. Your ad should convey what your prospects can expect like “Benefits of Taking Vitamin C Supplements – Request your Free copy”.
3. Provide your URL to your website and have them complete an opt-in form to receive their Free copy.
4. Once they logged into your website, they will be directed to the report “Benefits of Taking Vitamin C Supplements”.
5. Provide them with all of the benefits of vitamin c. Be sure you provide your prospects with all of the necessary details to educate them on the subject.
6. Within your website, have a means for your prospect to buy the product. Also have a spot where your prospect can reach out to you, like a contact form. Consider giving those that purchase the product a one-time discount offer which is special for becoming a retail customer of yours.
7. Include links to other free reports like, “Benefits of Taking Calcium” or “Why You Should be Taking a Multi-Vitamin”.

After you’ve developed your plan and put it into action, you will need to track the results.

If it is not performing as you thought it should have, then you will need to modify your plan and try again. You might have to do this a few times, but don’t give up.

Thinking of it as you’re just finding what works best for you and your customers. That will attract customers to you.

Do you have an advertising plan you follow for pulling in prospects for your business?

Feel free to share which approach you take.

Jerome Ratliff